The Good Glamm Grp sells ScoopWhoop to WLDD for Rs 20 crore

In the week gone by, this is the second such sale by the content-to-commerce company as it struggles for funds. The Good Glamm Group has signed an agreement to sell its media property ScoopWhoop to marketing company Wubba Lubba Dub Dub (WLDD) in an all-cash deal of Rs 20 crore. The deal, signed on February 15, is an all-asset sale, meaning WLDD acquired the intellectual property assets but not any of ScoopWhoop’s liabilities. This follows the sale of Sirona back to its original founders.

Published by: The Morning Context
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